Sales Training

Boosting your business starts with THE Standalone Solution

You’re not just in the termite business. You’re in the business of taking care of people and their properties. By strengthening your expertise of the Sentricon® system and sharpening your sales skills, you’ll have the knowledge to confidently address homeowner concerns while also growing your recurring revenue. Here you’ll learn ways to make the most of every customer interaction.

About Sentricon®

THE Standalone Solution

See why THE Standalone Solution is proven to eliminate termites.

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The Science of Sentricon

Knowing the science behind Sentricon — and explaining it to homeowners — creates valuable peace of mind.

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Why Baiting Is Best

Baiting is always best for total colony elimination, but it’s also best for your business.

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Why Sentricon®

Why Sentricon®: Differentiation

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Why Sentricon: Bait Is Best

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Why Sentricon: Standalone

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Customer Experience

Closing More Sales

You can’t tackle termites if you’re not closing. Try these sales tips for better customer success.

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Communication With Customers

Every customer is different. But your core communications skills should be the same: friendly and warm.

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Making a Great First Impression

Providing resources. Answering all questions. How can you make the best first impression possible?

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A Different Kind of Business

We’re not just in the business of baiting. We’re in the business of taking care of people.

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Multigenerational Homeowners

Learn the values that separate baby boomer, Generation X and millennial customers.

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Commercial and Multifamily

How can you service commercial and multifamily accounts —the growing opportunity in pest control?

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Retention and Prevention

Customer Retention

There’s no perfect formula for customer retention. But there are tried-and-true retention tips.

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Retention and Renewal

Nine in 10 homeowners choose the Sentricon® system year over year — what sales strategies help keep it that way?

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Risk and Retention

Customers considering canceling their service risk exposing their home to the threat of termites.

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Why Retention Is Everybody’s Job

No matter your role, retention is part of your job description. Learn what part you play in keeping customers loyal.

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Retention and Renewal Research

What have we learned about retention and renewal? See the results of an eight-month study.

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Preventative Sales

Preventing termite damage before it happens is better for homeowners AND your business.

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